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扬州古运河文化旅游资源开发研究

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扬州古运河文化旅游资源开发研究

摘要:运河对一个国家或地区都具有重大的意义,其中其不仅可以便利人们的生活,同时也能展现出当地的历史文化。京杭大运河属于我国历史文化遗产之一,拥有着非常悠久的文化历史,同时透过京杭大运河也能了解中国古代的历史文化。而扬州段运河在京杭大运河中更是发挥着重要的作用,其所具有的历史最为悠久的。因此,本文中的古运河文化旅游资源开发研究具有重大的意义,同时对其的开发也成为了当前最为重要的历史任务。因此,在扬州古运河文化旅游资源开发研究之时,一方面能够有效的推动扬州旅游产业的发展,在此同时可以更好地促进扬州经济发展,实现全面建设小康社会的伟大蓝图。另一方面可以加大对扬州古运河文化的宣传,让全国各族人们对扬州古运河文化的了解,甚至让全世界人们都对扬州古运河文化的了解。所以这就需要大力发展扬州古运河文化旅游产业。

关键词:历史文化;扬州古运河;文化遗产;旅游资源

Abstract:The canal is of great significance to a country or region,which not only can facilitate people's life, but also can show the local history and culture. The Grand Canal is one of China's historical and cultural heritages,with a very long cultural history and an understanding of ancient Chinese history and culture through the Grand Canal. The Yangzhou section of the canal plays an importantrole in the Grand Canal, and has the longest history. Therefore, the study of the ancient canal cultural tourism resources development is ofgreat significance, and its development has become the most important historical task. Therefore, when studying the development of the ancient canal cultural tourism resources in Yangzhou, on the one hand,it can effectively promote the development of Yangzhou's tourism industry, and at the same time, it can better promote the development of Yangzhou's economy, to achieve a comprehensive Xiaokang. On the other hand, we can increase the publicity of the ancient canal culture in Yangzhou,so that people of all ethnic groups in the country can understand the ancient canal culture in Yangzhou, and even the whole world can understand the ancient canal culture in Yangzhou. Therefore, it is necessary to develop the ancientcanal cultural tourism industry in Yangzhou.

Key words:Historical Culture;Ancient Canal in Yangzhou; cultural heritage; tourism resources

 

目录

1 前言 h 1

2 扬州古运河旅游资源SWOT分析 1

2.1 优势(S) 1

2.2 劣势(W) 2

2.3 机遇(O) 2

2.4 威胁(T) 2

3 扬州古运河在开发中存在的问题 3

3.1 资源多杂和未进行整合 3

3.2 运河周边发展不统一 4

3.3 运河周边文物遗址损毁严重 4

4 扬州古运河文化旅游的开发策略 4

4.1古运河文化的开发策略 4

4.2 环境保护策略 5

4.3 加快推动旅游产业转型升级 5

4.4 准确定位、打造特色 6

总结 7

参考文献 8

致谢 9