乐视网财务风险分析与防范研究

摘要

科技的发展促进了了很多互联网公司的诞生，这些公司的诞生为人们带来了很多便利，其中乐视网公司就是一家给用户提供视频的互联网公司。互联网公司在运营的过程中很容易遭遇财务风险，而这些财务风险则制约了公司的发展。本文以乐视网为例，分析了互联网视频行业整体的特点和近几年行业发展现状，其次通过分析财务状况找出其面临的财务风险问题，最后，本文根据公司的特点，分析出现上述问题的主要原因，并根据问题出现的成因提出应对这些风险的防范措施，以便为企业的未来发展战略提供参考。

毕业论文 摘要

关键字 乐视网 ;财务风险 ;风险控制

目 录

一、引言·························1

（一）选题的背景······················1

（二）研究的意义······················1

二、财务风险概述······················2

（一）财务风险的含义····················2

（二）财务风险的类型····················2

（三）财务风险的特征····················2

三、乐视网财务风险现状分析·················3

（一）乐视网简介························3

（二）财务风险现状分析·····················3

1.筹资风险分析······················3

2.经营风险分析······················3

3.投资风险分析······················3

4.流动性风险分析·····················3

四、乐视网财务风险原因分析·················4

（一）企业外部原因·····················4

1.宏观的经济环境和政策分析················4

（二）企业内部原因·····················4

1.财务人员风险意识淡薄··················4

2.治理结构不完善·····················4

3.财务决策缺乏科学性···················4

4.企业内部财务关系不明··················4

五、乐视网财务风险防范措施·················5

（一）加强对宏观经济环境和国家产业政策的研究··········5

（二）提高财务管理人员的风险意识和控制意识···········5

（三）完善公司治理结构·····················5

（四）提高决策的科学化水平···················5

（五）理清企业内部财务关系···················5

六、结论与启示·······················6