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我国网络银行发展问题及对策研究

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我国网络银行发展问题及对策研究

摘 要  对于现代网络信息时代的来临,网络银行作为一种新型的营销服务方式出现在人们的日常生活中,它的出现也将会面临着很多信息时代机遇与更多的挑战,同时也揭示了网络银行较于传统银行更具有发展潜力与发展优势.另一方面网络银行在发展过程中出现了很多问题亟待解决。对于如何准确掌握我国网络银行发展现状和未来发展趋势已经是现在我国一个重要的研究课题,本文主要就网络银行含义,发展现状问题和对策及发展前景几个方面进行了分析研究。
关键字  网络银行,发展现状,发展前景
ABSTRACT
For the coming of the modern network information age, as a new way of marketing services network bank appeared in the People's Daily life, it will also face many opportunities and challenges in the information age, but also reveals the network bank has the development potential and development more advantages than traditional bank. On the other hand, the network bank in the process of development there are many problems to be solved. For how to accurately grasp the network bank in our country development present situation and future development trend is now an important research topic in our country, this article mainly the network bank meaning, current situation of the development of the problems and countermeasures and development prospects are analyzed.
Key WordsThe network bank,The development present situation,Development prospect